Concepedia

Author

Lei-da Chen

Also Known As

Lei-da Chen

2

Publications

13

Citations

1

H-Index

13

Concepts

LC

About

Lei-da Chen is an author specializing in interactive marketing, consumer decision making, and digital marketing.

Top Concepts

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Arts

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Management

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Communication

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Marketing

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Consumer Behavior

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Lei-da Chen

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1

Publications

13

Citations

1

H-Index

YearCitations

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