Concepedia

Garold Lantz

GL

3

Publications

387

Citations

3

H-Index

1996

Active since

Affiliations

Film Independent(Current)

Garold Lantz is an author at Film Independent specializing in management, marketing, and culture.

Top concepts

Publications per year

1996–2003

3

Publications

3

Country of Origin and Ethnocentrism: an Analysis of Canadian and American Preferences Using Social Identity Theory

Garold Lantz, Sandra Loeb · ACR North American Advances · 1996 · 190 citations

, , +10

An Exploratory Investigation into Impulse Buying Behavior in a Transitional Economy: A Study of Urban Consumers in Vietnam

Nguyễn Thị Tuyết, Kwon Jung, Garold Lantz et al. · Journal of International Marketing · 2003 · 150 citations

, , +20

An Examination of the Community Identity and Purchase Preferences Using the Social Identity Approach

Garold Lantz, Sandra Loeb · ACR North American Advances · 1998 · 47 citations

, , +11

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