Concepedia

Rebekka Hedjasie

RH

1

Publications

102

Citations

1

H-Index

2015

Active since

Affiliations

University of Cologne(Current)

Rebekka Hedjasie is an author at University of Cologne specializing in business strategy, brand strategy, and brand development.

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Publications per year

2015–2015

1

Publications

1

Greening the competitive advantage: antecedents and consequences of green brand equity

Magdalena Bekk, Matthias Spörrle, Rebekka Hedjasie et al. · Quality & Quantity · 2015 · 102 citations

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