Concepedia

Edgar Centeno‐Velázquez

EC

Statistics

Publications

3

Citations

68

H-Index

3

Active since

2021

Affiliations

Tecnológico de Monterrey(Current)

Corvinus University of Budapest

Edgar Centeno‐Velázquez is an author at Tecnológico de Monterrey specializing in social sciences, women's studies, and female empowerment.

Publications per year

2021–2024

3

Publications

3

Female stereotypes and female empowerment in advertising: A systematic literature review and future research agenda

Claudia L. Gomez‐Borquez, Anna Török, Edgar Centeno‐Velázquez et al. · International Journal of Consumer Studies · 2024 · 32 citations

Social Sciences, Gender Studies, Marketing +13

Authenticity, fit and product type: Testing a celebrity brand extension model cross-culturally

María Lucila Osorio, Edgar Centeno‐Velázquez, María Eugenia López-Pérez et al. · Journal of Retailing and Consumer Services · 2021 · 21 citations

Business, Marketing, Marketing Management +14

Empowerment through femvertising - Evidence from Mexico and Hungary

Anna Török, Claudia L. Gomez‐Borquez, Edgar Centeno‐Velázquez et al. · Feminist Media Studies · 2023 · 15 citations · Full text

Social Sciences, Gender Studies, Sociology +13

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