Pamela Jo Brubaker

Let’s give them something to talk about: Global brands’ use of visual content to drive engagement and build relationships

Pamela Jo Brubaker, Christopher Wilson · Public Relations Review · 2018 · 113 citations

Business, Marketing, Marketing Management +14

Facebook: examining the information presented and its impact on stakeholders

Michel M. Haigh, Pamela Jo Brubaker, Erin Whiteside · Corporate Communications An International Journal · 2013 · 100 citations

Social Sciences, Communication, Organization Studies +14

The Religious Facebook Experience: Uses and Gratifications of Faith-Based Content

Pamela Jo Brubaker, Michel M. Haigh · Social Media + Society · 2017 · 82 citations · Full text

Social Sciences, Communication, Religious Studies +17

Examining how image restoration strategy impacts perceptions of corporate social responsibility, organization‐public relationships, and source credibility

Michel M. Haigh, Pamela Jo Brubaker · Corporate Communications An International Journal · 2010 · 58 citations

Social Sciences, Communication, Strategy +14

One does not simply meme about organizations: Exploring the content creation strategies of user-generated memes on Imgur

Pamela Jo Brubaker, Scott Haden Church, Jared M. Hansen et al. · Public Relations Review · 2018 · 44 citations

Social Sciences, Communication, Organization Studies +14