Concepedia

Katarína Jánošková

KJ

9

Publications

232

Citations

9

H-Index

2017

Active since

Affiliations

University of Žilina(Current)

Katarína Jánošková is an author at University of Žilina specializing in business, management, and economics.

Top concepts

BusinessManagementEconomicsMarketingEngineeringBrand EquityBrand AwarenessBrand ManagementConsumer ResearchQuantitative Management

Publications per year

2017–2020

9

Publications

9

An In-Depth Analysis of the Summary Innovation Index in the V4 Countries

Katarína Jánošková, Pavol Kráľ · Journal of Competitiveness · 2019 · 44 citations · Full text

The Role of Perceived Risk and Security Level in Building Trust in E-government Solutions

Joanna Ejdys, Romualdas Ginevičius, Zoltán Rózsa et al. · E+M Ekonomie a Management · 2019 · 40 citations · Full text

Branding with understanding: how national profile of consumer influences brand value perception

Jana Klieštiková, Katarína Jánošková · Marketing and Management of Innovations · 2017 · 30 citations · Full text

Impact of Selected Socio-Demographic Characteristics on Branded Product Preference in Consumer Markets

Pavol Kráľ, Katarína Jánošková, George Lăzăroiu et al. · Management & Marketing · 2020 · 23 citations · Full text

Consumer Study, Socio-demographic Characteristics, Consumer Research +19

Analysis of the impact of selected determinants on brand value

Katarína Jánošková, Jana Klieštiková · JOURNAL OF INTERNATIONAL STUDIES · 2018 · 21 citations · Full text

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