Concepedia
Statistics
Publications
11
Citations
630
H-Index
10
Active since
2001
Affiliations
Delft University of Technology(Current)
University of Technology
Aalto University
Chalmers University of Technology
Toni‐Matti Karjalainen is an author at Delft University of Technology specializing in business, brand identity, and brand image.
Publications per year
2001–2019
Designing Visual Recognition for the Brand*
Toni‐Matti Karjalainen, Dirk Snelders · Journal of Product Innovation Management · 2009 · 188 citations · Full text
Business, Design, Strategic Management +14
It looks like a Toyota: Educational approaches to designing for visual brand recognition
Toni‐Matti Karjalainen · International journal of design · 2007 · 128 citations · Full text
Business, Design, Marketing +17
Should new products look similar or different? The influence of the market environment on strategic product styling
Oscar Person, Jan Schoormans, Dirk Snelders et al. · Design Studies · 2007 · 82 citations
Management, Marketing, Marketing Management +16
Semantic Transformation in Design.Communicating Strategic Brand Identity through Product Design References
Toni‐Matti Karjalainen · 2004 · 64 citations
Business, Design, Marketing +10
Entrepreneurial passion: an explorative case study of four metal music ventures
Laura Laaksonen, Antti Ainamo, Toni‐Matti Karjalainen · Journal of Research in Marketing and Entrepreneurship · 2011 · 57 citations
Business, Entrepreneurship, Entrepreneurial Strategy +9
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