Concepedia
Statistics
Publications
1
Citations
15
H-Index
Active since
2005
M. Malinowska-Olszowy is an author specializing in luxury branding, brand strategy, and brand equity.
Top concepts
FashionBrandingBusinessMarketingManagementBrand EquityBrand LoyaltyBrand StrategyBrand AwarenessLuxury Branding
Publications per year
2005–2005
Brand Strategy in the Clothing and Textile Market
M. Malinowska-Olszowy · Fibres and Textiles in Eastern Europe · 2005 · 15 citations
Brand Strategy, Brand Loyalty, Valuable Asset +19
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