Concepedia

Michael Petromilli

MP

Statistics

Publications

2

Citations

130

H-Index

2

Active since

1999

Affiliations

Cabinet Office(Current)

Michael Petromilli is an author at Cabinet Office specializing in brand strategy, business, and brand management.

Publications per year

1999–2002

2

Publications

2

Brand architecture: building brand portfolio value

Michael Petromilli, Dan Morrison, Michael G. Million · Strategy and Leadership · 2002 · 117 citations

, , +15

Your most valuable asset. Increasing the value of your hospital through its brand.

Michael Petromilli, Dorothy Michalczyk · PubMed · 1999 · 13 citations

, , +17

1–2 of 2