Concepedia

Shahbaz Shabbir

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Publications

2

Citations

127

H-Index

2

Active since

2010

Affiliations

International Islamic University, Islamabad(Current)

Shahbaz Shabbir is an author at International Islamic University, Islamabad specializing in customer satisfaction, business, and management.

Top concepts

Publications per year

2010–2010

2

Publications

2

Cause related marketing campaigns and consumer purchase intentions: The mediating role of brand awareness and corporate image

Shahbaz Shabbir, Hans Ruediger Kaufmann, Israr Ahmad et al. · AFRICAN JOURNAL OF BUSINESS MANAGEMENT · 2010 · 71 citations · Full text

, , +15

Service quality, word of mouth and trust: Drivers to achieve patient satisfaction

Shahbaz Shabbir, Hans Ruediger Kaufmann, Mudassar Shehzad · Scientific Research and Essays · 2010 · 56 citations · Full text

, , +17

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