Homa Kavoosi Kalejahi

Publications

Citations

H-Index

2020

Active since

Affiliations

Islamic Azad University of Tabriz(Current)

Homa Kavoosi Kalejahi is an author at Islamic Azad University of Tabriz specializing in interactive marketing, customer satisfaction, and brand equity.

Top concepts

BusinessMarketingManagementBrand EquitySocial MediaBrand AwarenessMedia MarketingBrand ManagementConsumer ResearchDigital Marketing

Publications per year

2020–2020

Publications

Impact of social media marketing activities on brand equity and brand commitment in the leather industry

Hossein Bodaghi Khajeh Noubar, Homa Kavoosi Kalejahi, Reza Rostamzadeh · International Journal of Business Excellence · 2020 · 32 citations

Marketing, Customer Satisfaction, Social Media +14

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