Statistics
Publications
3
Citations
100
H-Index
3
Active since
2013
Affiliations
University of Technology Malaysia(Current)
Siti Zaleha Abd Rasid is an author at University of Technology Malaysia specializing in management, employee training, and customer interaction management.
Publications per year
2013–2021
3
3
Impact of CRM Factors on Customer Satisfaction and Loyalty
Choi Sang Long, Raha Khalafinezhad, Wan Khairuzzaman Wan Ismail et al. · Asian Social Science · 2013 · 74 citations · Full text
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