Concepedia

Brendan McSweeney

BM

Statistics

Publications

21

Citations

4K

H-Index

17

Active since

1988

Affiliations

Royal Holloway University of London(Current)

University of Essex

University of Warwick

Brendan McSweeney is an author at Royal Holloway University of London specializing in education, culture, and business.

Top concepts

EducationCultureBusinessLanguageCultural StudiesCultural AnthropologyFinanceAccountingCultural DiversityManagement

Publications per year

1988–2021

21

Publications

21

Hofstede’s Model of National Cultural Differences and their Consequences: A Triumph of Faith - a Failure of Analysis

Brendan McSweeney · Human Relations · 2002 · 2.3K citations

Nationalism, Cultural Relation, Education +23

Hofstede's model of national cultural differences and their consequences: A triumph of faith - a failure of analysis

Brendan McSweeney · Human Relations · 2002 · 581 citations

Nationalism, Cultural Relation, Education +21

The Essentials of Scholarship: A Reply to Geert Hofstede

Brendan McSweeney · Human Relations · 2002 · 211 citations

French, Education, Il Montre +18

Dynamic Diversity: Variety and Variation Within Countries

Brendan McSweeney · Organization Studies · 2009 · 198 citations

Nationalism, Global Distribution, Education +18

Fashion founded on a flaw

Brendan McSweeney · International Marketing Review · 2013 · 94 citations

Nationalism, Brand Strategy, Education +19

1–5 of 21