Gautam Parasnis

Statistics

Publications

Citations

817

H-Index

Active since

2011

Affiliations

Global Services (Slovakia)(Current)

Gautam Parasnis is an author at Global Services (Slovakia) specializing in social media customer relationship management, relationship marketing, and customer engagement.

Publications per year

2011–2013

Publications

From social media to social customer relationship management

Carolyn Heller Baird, Gautam Parasnis · Strategy and Leadership · 2011 · 668 citations

Management, Marketing, Marketing Management +13

From social media to Social CRM: reinventing the customer relationship

Carolyn Heller Baird, Gautam Parasnis · Strategy and Leadership · 2011 · 76 citations

Business, Marketing, Marketing Management +16

From social media to social customer relationship management

Carolyn Heller Baird, Gautam Parasnis · IEEE Engineering Management Review · 2013 · 73 citations

Management, Marketing, Marketing Management +13

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