Statistics
Publications
1
Citations
30
H-Index
1
Active since
2018
Affiliations
University of Vienna(Current)
Hala Maalouf is an author at University of Vienna specializing in advertising ethics, cultural values in advertising, and ethics of advertising influence.
Publications per year
2018–2018
1
1
Exploring Perceptions of Advertising Ethics: An Informant-Derived Approach
Haseeb Shabbir, Hala Maalouf, Michele Grießmair et al. · Journal of Business Ethics · 2018 · 30 citations · Full text
Business, Communication, Marketing +15
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