Concepedia
Statistics
Publications
2
Citations
109
H-Index
Active since
2013
Affiliations
Collins College(Current)
California State Polytechnic University
Yvonne Hsiung is an author at Collins College specializing in destination marketing, tourism, and management.
Top concepts
TourismBusinessMarketingManagementTourism SupplyDestination MarketingBrand StrategyTourism DemandBrand AwarenessBrand Management
Publications per year
2013–2016
Determining the Critical Success Factors of the Wine Tourism Region of Napa from a Supply Perspective
Marjorie F. Jones, Neha Singh, Yvonne Hsiung · International Journal of Tourism Research · 2013 · 84 citations
Customer Satisfaction, Tourism Management, Supply Perspective +19
Exploring critical success factors for Napa’s wine tourism industry from a demand perspective
Neha Singh, Yvonne Hsiung · Anatolia · 2016 · 25 citations
Demand Perspective, Tourism Management, Tourism Performance +17
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