Concepedia
Statistics
Publications
1
Citations
170
H-Index
Active since
1980
Carolyn Turner Schenk is an author specializing in business, sociology, and consumer behavior.
Publications per year
1980–1980
A Sociological Approach to Brand Choice: the Concept of Situational Self Image
Carolyn Turner Schenk, Rebecca H. Holman · ACR North American Advances · 1980 · 170 citations
Business, Marketing, Sociology +10
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