Statistics
Publications
11
Citations
485
H-Index
10
Active since
1979
Affiliations
Igal Ayal is an author at Tel Aviv University specializing in business, export performance determinants, and export marketing.
Publications per year
1979–1990
11
11
Market Expansion Strategies in Multinational Marketing
Igal Ayal · Journal of Marketing · 1979 · 214 citations
Market Expansion Strategies in Multinational Marketing
Igal Ayal, Jehiel Zif · Journal of Marketing · 1979 · 112 citations
Industry Export Performance: Assessment and Prediction
Igal Ayal · Journal of Marketing · 1982 · 18 citations
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