Concepedia

Author

Amparo Corraliza-Zapata

Sorbonne Université

Also Known As

Amparo Corraliza-Zapata

2

Publications

59

Citations

1

H-Index

13

Concepts

All Affiliations

Sorbonne Université
AC

About

Amparo Corraliza-Zapata is an author at Sorbonne Université specializing in brand building, brand strategy, and brand equity.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

1

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59

2

Management

1

1

59

3

Marketing

1

1

59

4

Brand Building

1

1

59

5

Brand Development

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59

Amparo Corraliza-Zapata

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1

Publications

59

Citations

1

H-Index

YearCitations

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