Statistics
Publications
2
Citations
263
H-Index
2
Active since
1975
Affiliations
Arizona State University(Current)
David Gourley is an author at Arizona State University specializing in business, consumer theory, and geography of consumption.
Publications per year
1975–1988
2
2
The Strategy and Tactics of Pricing
David Gourley, Thomas T. Nagle · Journal of Marketing · 1988 · 253 citations
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