Concepedia
Statistics
Publications
1
Citations
17
H-Index
Active since
2008
Jesper Kunde is an author specializing in brand management, brand image differentiation, and brand differentiation.
Publications per year
2008–2008
Creating a clearly differentiated SME brand profile: The case of Montana A/S
P.S. Lassen, Jesper Kunde, Carmine Gioia · Journal of Brand Management · 2008 · 17 citations
Business, Marketing, Marketing Management +12
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