Statistics
Publications
2
Citations
46
H-Index
2
Active since
2018
Affiliations
Philip Mecredy is an author at Massey University specializing in marketing management, marketing, and repeated cross-sectional analysis.
Publications per year
2018–2021
2
2
Empirical generalisations in customer mindset metrics
Philip Mecredy, Malcolm Wright, Pamela M. Feetham et al. · Journal of Consumer Behaviour · 2021 · 10 citations
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