Alexander Wieneke

How Big Data Analytics Enables Service Innovation: Materiality, Affordance, and the Individualization of Service

Christiane Lehrer, Alexander Wieneke, Jan vom Brocke et al. · Journal of Management Information Systems · 2018 · 395 citations · Full text

Business, Information Systems, Management Information Systems +14

Generating and exploiting customer insights from social media data

Alexander Wieneke, Christiane Lehrer · Electronic Markets · 2016 · 62 citations

Business, Marketing, Marketing Management +14

Privacy-related decision-making in the context of wearable use

Alexander Wieneke, Christiane Lehrer, Raphael Zeder et al. · Alexandria (UniSG) (University of St.Gallen) · 2016 · 18 citations

Computing, Information Systems, Management Information Systems +13

Features for Social CRM Technology – An Organizational Perspective

Torben Küpper, Reinhard Jung, Tobias Lehmkuhl et al. · Alexandria (UniSG) (University of St.Gallen) · 2014 · 16 citations

Management, Information Systems, Management Information Systems +15

Social CRM Performance Model : An Empirical Evaluation

Torben Küpper, Tobias Lehmkuhl, Nicolas Wittkuhn et al. · Alexandria (UniSG) (University of St.Gallen) · 2015 · 14 citations

Business, Marketing, Marketing Management +17