Concepedia

Thomas Beauvisage

TB

5

Publications

247

Citations

5

H-Index

2009

Active since

Affiliations

Orange (France)(Current)

Thomas Beauvisage is an author at Orange (France) specializing in communication, interactive marketing, and management.

Top concepts

MarketingManagementCommunicationConsumer ResearchInteractive MarketingBusinessAdvertisingEngineeringData ScienceUser Experience

Publications per year

2009–2023

5

Publications

5

A “Democratization” of Markets? Online Consumer Reviews in the Restaurant Industry

Kevin Mellet, Thomas Beauvisage, Jean-Samuel Beuscart et al. · Valuation Studies · 2014 · 81 citations · Full text

Customer Satisfaction, Digital Marketing, Consumer Study +21

Cookie monsters. Anatomy of a digital market infrastructure

Kevin Mellet, Thomas Beauvisage · Consumption Markets & Culture · 2019 · 69 citations

Computer usage in daily life

Thomas Beauvisage · 2009 · 54 citations

Engineering, Data Science, User Behavior Modeling +15

How online advertising targets consumers: The uses of categories and algorithmic tools by audience planners

Thomas Beauvisage, Jean-Samuel Beuscart, Samuel Coavoux et al. · New Media & Society · 2023 · 23 citations · Full text

Engineering, Algorithmic Tools, Targeted Advertising +19

Mobile consumers and the retail industry: the resistible advent of a new marketing scene

Thomas Beauvisage, Kevin Mellet · Journal of Cultural Economy · 2019 · 20 citations

Customer Satisfaction, New Marketing Scene, Mobile Interaction +22

Rows per page

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