Bijith Marakarkandy

Statistics

Publications

Citations

309

H-Index

Active since

2013

Affiliations

Narsee Monjee Institute of Management Studies(Current)

Bijith Marakarkandy is an author at Narsee Monjee Institute of Management Studies specializing in business, electronic banking, and information technology.

ORCID

Publications per year

2013–2024

Publications

Enabling internet banking adoption

Bijith Marakarkandy, Nilay Yajnik, Chandan Dasgupta · Journal of Enterprise Information Management · 2017 · 206 citations

Business, Information Systems, Management Information Systems +17

Using Twitter data to predict the performance of Bollywood movies

Dipak Damodar Gaikar, Bijith Marakarkandy, Chandan Dasgupta · Industrial Management & Data Systems · 2015 · 59 citations

Computing, Data Science, Information Technology +14

Re‐examining and empirically validating the End User Computing Satisfaction models for satisfaction measurement in the internet banking context

Bijith Marakarkandy, Nilay Yajnik · International Journal of Bank Marketing · 2013 · 24 citations

Business, Information Systems, Information Technology +17

Enhancing Multi-Channel Consumer Behavior Analysis: A Data-Driven Approach using the Optimized Apriori Algorithm

Bijith Marakarkandy · Journal of Electrical Systems · 2024 · 20 citations · Full text

Business, Business Analytics, Retail Management +17

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