Robin Effing

Statistics

Publications

Citations

143

H-Index

Active since

2015

Affiliations

University of Twente(Current)

Robin Effing is an author at University of Twente specializing in social media communication, social media content strategy, and social media campaigning.

ORCID

Publications per year

2015–2024

Publications

The social strategy cone: Towards a framework for evaluating social media strategies

Robin Effing, Ton Spil · International Journal of Information Management · 2015 · 126 citations · Full text

Business, Strategic Management, Strategy +11

Will the metaverse be out of control? Addressing the ethical and governance implications of a developing virtual society

Robin Effing · Digital Government Research and Practice · 2024 · 17 citations · Full text

Management, Corporate Governance, Corporate Social Responsibility +15

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