R. S. Zaharna

Understanding cultural preferences of Arab communication patterns

R. S. Zaharna · Public Relations Review · 1995 · 234 citations

Social Sciences, Communication, Cultural Studies +14

Self-shock: The double-binding challenge of identity

R. S. Zaharna · International Journal of Intercultural Relations · 1989 · 113 citations

Social Sciences, Psychology, Social Psychology +10

“In-awareness” approach to international public relations

R. S. Zaharna · Public Relations Review · 2001 · 54 citations

Social Sciences, International Relations, Public Relations +6

Going for the jugular in public diplomacy: How adversarial publics using social media are challenging state legitimacy

R. S. Zaharna, Nur Uysal · Public Relations Review · 2015 · 48 citations

Social Sciences, Political Communication, Political Science +17

Intercultural communication and international public relations: Exploring parallels

R. S. Zaharna · Communication Quarterly · 2000 · 47 citations

Social Sciences, Communication, International Relations +11