Concepedia

Laura J. Kornish

LJ

17

Publications

1.2K

Citations

14

H-Index

1999

Active since

Affiliations

University of Colorado Boulder(Current)

Duke University

Carnegie Mellon University

William P. Wharton Trust

University of Pennsylvania

Laura J. Kornish is an author at University of Colorado Boulder specializing in business, management, and marketing.

Top concepts

BusinessManagementMarketingInnovationTechnologyStrategic ManagementDecision ScienceConsumer ResearchInnovation ManagementBias

Publications per year

1999–2021

17

Publications

17

Smart Agents: When Lower Search Costs for Quality Information Increase Price Sensitivity

Kristin Diehl, Laura J. Kornish, John Lynch · Journal of Consumer Research · 2003 · 231 citations

Opportunity Spaces in Innovation: Empirical Analysis of Large Samples of Ideas

Laura J. Kornish, Karl T. Ulrich · Management Science · 2010 · 165 citations

Artificial Intelligence, Large Samples, Engineering +29

The Importance of the Raw Idea in Innovation: Testing the Sow's Ear Hypothesis

Laura J. Kornish, Karl T. Ulrich · Journal of Marketing Research · 2013 · 151 citations

Ear Hypothesis, Consumer Study, Brand Strategy +27

Pricing for a Durable-Goods Monopolist Under Rapid Sequential Innovation

Laura J. Kornish · Management Science · 2001 · 142 citations

Marketing, Rapid Sequential Innovation, Economics +13

Optimal Referral Bonuses with Asymmetric Information: Firm-Offered and Interpersonal Incentives

Laura J. Kornish, Qiuping Li · Marketing Science · 2009 · 128 citations

Customer Satisfaction, Referral Bonus Programs, Behavioral Decision Making +21

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