Concepedia

Chris Birch

CB

Statistics

Publications

2

Citations

55

H-Index

2

Active since

1998

Affiliations

Abertay University(Current)

Chris Birch is an author at Abertay University specializing in business, management, and higher education.

Top concepts

BusinessManagementEducationMarketingInnovationAdvertisingEntrepreneurshipHigher EducationIntrapreneurshipBusiness Strategy

Publications per year

1998–2017

2

Publications

2

An enquiry into potential graduate entrepreneurship

Chris Birch, Jessica Lichy, Gary Mulholland et al. · Journal of Management Development · 2017 · 41 citations · Full text

Technology Students, Entrepreneurial Innovation, Entrepreneurial Phenomenon +14

Research note: marketing awareness in UK primary schools

Chris Birch · Journal of Marketing Practice Applied Marketing Science · 1998 · 14 citations

Marketing Awareness, Advertising, Primary Schools +11

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