Concepedia
Statistics
Publications
10
Citations
347
H-Index
Active since
2007
Affiliations
Yonsei University(Current)
University of Michigan
Hanyang University
Southern Methodist University
National University of Singapore
Bo Kyung Kim is an author at Yonsei University specializing in marketing strategy, strategic marketing, and medicine.
Publications per year
2007–2019
How Product Order Affects Market Identity
Bo Kyung Kim, Michael C. Jensen · Administrative Science Quarterly · 2011 · 78 citations
Management, Marketing, Marketing Management +6
The Importance of Status in Markets: A Market Identity Perspective
Michael C. Jensen, Bo Kyung Kim, Heeyon Kim · Cornell Peter and Stephanie Nolan School of Hotel Administration (Cornell University) · 2011 · 50 citations · Full text
Management, Sociology, Competitive Advantage +11
Endoscopic stenting is not as effective for palliation of colorectal obstruction in patients with advanced gastric cancer as emergency surgery
Bo Kyung Kim, Sung Pil Hong, Hyun Mi Heo et al. · Gastrointestinal Endoscopy · 2011 · 43 citations
Medicine, Oncology, Surgery +16
Great,<i>Madama Butterfly</i>Again! How Robust Market Identity Shapes Opera Repertoires
Michael C. Jensen, Bo Kyung Kim · Organization Science · 2013 · 39 citations
Business, Marketing, Strategic Management +11
The role of capsule endoscopy after negative CT enterography in patients with obscure gastrointestinal bleeding
Hyun Mi Heo, Chan Hyuk Park, Joon Seok Lim et al. · European Radiology · 2012 · 38 citations
Medicine, Internal Medicine, Radiology +12
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