Concepedia

Jonas Gunnarsson

JG

Statistics

Publications

5

Citations

187

H-Index

5

Active since

1996

Affiliations

Stockholm School of Economics(Current)

Jonas Gunnarsson is an author at Stockholm School of Economics specializing in business, finance, and household financial decision-making.

Publications per year

1996–2001

5

Publications

5

Household financial strategies in Sweden: An exploratory study

Jonas Gunnarsson, Richard Wahlund · Journal of Economic Psychology · 1997 · 71 citations

Social Sciences, Economics, Finance +12

Mental discounting and financial strategies

Richard Wahlund, Jonas Gunnarsson · Journal of Economic Psychology · 1996 · 47 citations

Business, Finance, Psychology +13

Predicting purchasing behavior on business‐to‐business markets

Magnus Söderlund, Mats Vilgon, Jonas Gunnarsson · European Journal of Marketing · 2001 · 26 citations

Business, Marketing, Marketing Management +14

Portfolio-based segmentation and consumer behavior : empirical evidence and methodological issues

Jonas Gunnarsson · 1999 · 24 citations

Business, Finance, Marketing +17

How Do Self-Employed Parents of Nascent Entrepreneurs Contribute?

Jonas Gunnarsson, Frédéric Delmar · SSRN Electronic Journal · 2000 · 19 citations · Full text

Business, Entrepreneurship, Child Development +11

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