Concepedia

John L. Fortenberry

JL

20

Publications

945

Citations

15

H-Index

2010

Active since

Affiliations

Willis-Knighton Cancer Center(Current)

University of Manchester

Louisiana State University in Shreveport

John L. Fortenberry is an author at Willis-Knighton Cancer Center specializing in management, marketing, and healthcare marketing.

Top concepts

Publications per year

2010–2020

20

Publications

20

The hub-and-spoke organization design: an avenue for serving patients well

James K. Elrod, John L. Fortenberry · BMC Health Services Research · 2017 · 359 citations · Full text

Centers of excellence in healthcare institutions: what they are and how to assemble them

James K. Elrod, John L. Fortenberry · BMC Health Services Research · 2017 · 135 citations · Full text

The hub-and-spoke organization design revisited: a lifeline for rural hospitals

James K. Elrod, John L. Fortenberry · BMC Health Services Research · 2017 · 74 citations · Full text

Internal marketing: A pathway for healthcare facilities to improve the patient experience

John L. Fortenberry, Peter McGoldrick · International Journal of Healthcare Management · 2015 · 39 citations

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Integrated marketing communications: a strategic priority in health and medicine

James K. Elrod, John L. Fortenberry · BMC Health Services Research · 2020 · 33 citations · Full text

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