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Publications
1
Citations
16
H-Index
Active since
2014
Christina Sagala is an author specializing in questionnaire reliability, consumer food decision-making, and promotional effects.
Publications per year
2014–2014
Influence of Promotional Mix and Price on Customer Buying Decision toward Fast Food sector: A survey on University Students in Jabodetabek (Jakarta, Bogor, Depok, Tangerang, Bekasi)Indonesia
Christina Sagala, Mila Destriani, Ulffa Karina Putri et al. · 2014 · 16 citations
Management, Marketing, Marketing Management +16
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