Uwais Nor Rifhan Ahmad Tajuddin is an author at Universiti Teknologi MARA specializing in brand equity, brand development, and interactive marketing.
Top concepts
BrandingBusinessMarketingManagementAdvertisingBrand EquityCommunicationPublic HealthBrand StrategyBrand Awareness
Publications per year
2020–2020
1
1
Electronic Word-of-Mouth (E-WOM), Brand Image and Consumer Purchase Intention on Healthcare Products
Uwais Nor Rifhan Ahmad Tajuddin, Lailatul Faizah Abu Hassan, Abdul Kadir Othman et al. · Journal of Accounting Research Organization and Economics · 2020 · 18 citations · Full text
Customer Satisfaction, Digital Marketing, Consumer Study +26
Rows per page
1–1 of 1