Hatice Gulsah Ihtiyar

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Publications

Citations

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Active since

2018

Affiliations

Paragon International University(Current)

Institute of Technology of Cambodia

Hatice Gulsah Ihtiyar is an author at Paragon International University specializing in consumer behavior, hospitality marketing, and marketing insights.

Top concepts

BrandingBusinessMarketingManagementService QualityBrand ManagementConsumer BehaviorConsumer ResearchMarketing InsightsPurchase Intention

Publications per year

2018–2019

Publications

Experiential marketing, social judgements, and customer shopping experience in emerging markets

Ali Ihtiyar, Mehmet Barut, Hatice Gulsah Ihtiyar · Asia Pacific Journal of Marketing and Logistics · 2019 · 48 citations

Customer Experience, Customer Satisfaction, Consumer Research +19

Exploration of the antecedents and consequences of customers’ service experiences

Ali Ihtiyar, Hatice Gulsah Ihtiyar, Yana Galay · Journal of Hospitality and Tourism Insights · 2018 · 15 citations

Customer Experience, Customer Satisfaction, Consumer Research +20

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