Lori Melton McKinnon

Beginning Reading: The Views of Parents and Teachers of Young Children.

Mary Ann Evans, Maureen Fox, Louise Cremaso et al. · Journal of Educational Psychology · 2004 · 107 citations

Education, Early Childhood Education, Literacy Education +17

The Third 1992 Presidential Debate: Channel and Commentary Effects

Lori Melton McKinnon, John C. Tedesco, Lynda Lee Kaid · Argumentation and Advocacy · 1993 · 23 citations

Social Sciences, Political Communication, Political Science +16

Presidential ads as nightly news: A content analysis of 1988 and 1992 televised Adwatches

Lynda Lee Kaid, John C. Tedesco, Lori Melton McKinnon · Journal of Broadcasting & Electronic Media · 1996 · 21 citations

Public Affairs, Communication, Political Communication +16

Advertising Ethics

Jami A. Fullerton, Alice Kendrick, Lori Melton McKinnon · Journalism & Mass Communication Educator · 2013 · 18 citations

Business, Marketing, Teaching +16

Policing Political Ads: An Analysis of Five Leading Newspapers' Responses to 1992 Political Advertisements

Lori Melton McKinnon, Lynda Lee Kaid, Janet E. Murphy et al. · Journalism & Mass Communication Quarterly · 1996 · 16 citations · Full text

Public Affairs, Communication, Political Communication +14