Concepedia

Cleo Schyvinck

CS

5

Publications

80

Citations

5

H-Index

2017

Active since

Affiliations

Ghent University(Current)

Cleo Schyvinck is an author at Ghent University specializing in business, management, and strategic management.

Top concepts

BusinessManagementStrategic ManagementMarketingSocial InfluenceSport PsychologySports MarketingBusiness StrategySocial InnovationPerformance Studies

Publications per year

2017–2023

5

Publications

5

A typology of cause-related marketing approaches in European professional basketball

Cleo Schyvinck, Annick Willem · Sport Management Review · 2017 · 26 citations

Brand Strategy, Sports Sponsorship, Sports Consumption +22

The grey zone between tactics and manipulation: The normalization of match-fixing in road cycling

Stef Van Der Hoeven, Bram Constandt, Cleo Schyvinck et al. · International Review for the Sociology of Sport · 2021 · 16 citations · Full text

Negotiation, Game Theory, Social Influence +16

A network perspective on cause-related marketing collaborations in professional sport

Cleo Schyvinck, Michael L. Naraine, Bram Constandt et al. · Sport Management Review · 2021 · 14 citations

Project Management, Globalization Of Sport, Social Influence +22

What Does Entrepreneurship Add to the Understanding of Corporate Social Responsibility Management in Sport?

Cleo Schyvinck, Kathy Babiak, Bram Constandt et al. · Journal of Sport Management · 2021 · 12 citations

Entrepreneurship Add, Strategic Csr Development, Management +15

Fraud vulnerabilities in sport federations: the role of culture, leadership, and control

Gema Souvenir, Cleo Schyvinck, Lisa A. Kihl et al. · European Sport Management Quarterly · 2023 · 12 citations · Full text

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