Mi-Ra Lee

Effects of Product Placement in On-Line Games on Brand Memory: A Perspective of the Limited-Capacity Model of Attention

Mi-Ra Lee, Ronald J. Faber · Journal of Advertising · 2007 · 407 citations

Business, Marketing, Marketing Management +13

The Effects of a Serious Game on Role-Taking and Willingness to Help

Wei Peng, Mi-Ra Lee, Carrie Heeter · Journal of Communication · 2010 · 212 citations

Social Sciences, Communication, Social Psychology +12

Influence of cavity dimension and restoration methods on the cusp deflection of premolars in composite restoration

Mi-Ra Lee, Byeong‐Hoon Cho, Ho‐Hyun Son et al. · Dental Materials · 2006 · 166 citations

Dentistry, Dental Materials Science, Restorative Dentistry +17

Working hours and depressive symptomatology among full-time employees: Results from the fourth Korean National Health and Nutrition Examination Survey (2007–2009)

Inah Kim, Hyunjoo Kim, Sinye Lim et al. · Scandinavian Journal of Work Environment & Health · 2013 · 56 citations · Full text

Public Health, Biostatistics, Psychology +16

Psychological Characteristics of Internet Dating Service Users: The Effect of Self-Esteem, Involvement, and Sociability on the Use of Internet Dating Services

Mikyoung Kim, Kyoung‐Nan Kwon, Mi-Ra Lee · CyberPsychology & Behavior · 2009 · 56 citations

Social Sciences, Psychology, Social Psychology +9