Concepedia
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Publications
1
Citations
14
H-Index
Active since
2021
Veena Naik is an author specializing in consumer behavior, public health, and interactive marketing.
Top concepts
BusinessEconomicsMarketingManagementPublic HealthConsumer BehaviorConsumer ResearchDigital MarketingMarketing StrategyCustomer Satisfaction
Publications per year
2021–2021
New Norm in Consumer Buying Pattern: Online Shopping Swing amid the Coronavirus Pandemic
Rupesh Sinha, Rajesh Kumar Nair, Veena Naik et al. · International Journal of Accounting & Finance in Asia Pasific · 2021 · 14 citations · Full text
Customer Satisfaction, Digital Marketing, Consumer Study +20
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