6
Publications
358
Citations
6
H-Index
2020
Active since
Emmanuel Kofi Penney is an author at University of Shanghai for Science and Technology specializing in management, marketing, and customer satisfaction.
Top concepts
BusinessMarketingManagementConsumer ResearchCustomer SatisfactionConsumer BehaviorDigital MarketingConsumer EngagementInteractive MarketingStructural Equation Modeling
Publications per year
2020–2021
6
6
Emmanuel Kofi Penney, James Agyei, Eric Kofi Boadi et al. · SAGE Open · 2021 · 90 citations · Full text
Customer Satisfaction, Innovation Adoption, Behavioral Decision Making +26
Mobile Banking Adoption: Examining the Role of Personality Traits
James Agyei, Shaorong Sun, Eugene Abrokwah et al. · SAGE Open · 2020 · 62 citations · Full text
Customer Satisfaction, Mobile Banking Adoption, Digital Marketing +19
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