Mohamad Irhas Effendi

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Publications

Citations

304

H-Index

Active since

2012

Affiliations

Universitas Pembangunan Nasional Veteran Yogyakarta(Current)

Mohamad Irhas Effendi is an author at Universitas Pembangunan Nasional Veteran Yogyakarta specializing in management, marketing, and technology adoption.

ORCID

Publications per year

2012–2022

Publications

Social Media Adoption in SMEs Impacted by COVID-19: The TOE Model

Mohamad Irhas Effendi, Dyah Sugandini, Yuni Istanto · Journal of Asian Finance Economics and Business · 2020 · 165 citations · Full text

Social Sciences, Information Systems, Management Information Systems +11

The Effect of Green Advertising, Trust, and Attitude on Green Purchase Intention: An Evidence from Jogjakarta, Indonesia

Bunga Alfausta Amallia, Mohamad Irhas Effendi, Abdul Ghofar · International Journal of Creative Business and Management · 2021 · 32 citations · Full text

Business, Marketing, Marketing Management +14

The Theory of Planned Behavior and Pro-Environmental Behavior among Students

Mohamad Irhas Effendi, Dyah Sugandini, Agus Sukarno et al. · Journal of Environmental Management and Tourism · 2020 · 26 citations

Natural Resources, Environmental Social Science, Environmental Attitudes +13

Technology-Organization-Environment Model and Technology Acceptance Model in Adoption of Social Media Marketing on SMEs Tourism

Dyah Sugandini, Mohamad Irhas Effendi, Yuni Istanto et al. · Journal of Environmental Management and Tourism · 2019 · 21 citations

Management, Marketing, Tourism Management +17

Green Supply Chain Integration and Technology Innovation Performance in SMEs: A Case Study in Indonesia

Mohamad Irhas Effendi, Hendro Widjanarko, Dyah Sugandini · Journal of Asian Finance Economics and Business · 2021 · 20 citations · Full text

Management, Supply Chain Management, Technology Management +14

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