Philile Thusi

South African millennials’ acceptance and use of retail mobile banking apps: An integrated perspective

Philile Thusi, Daniel K. Maduku · Computers in Human Behavior · 2020 · 217 citations

Business, Information Technology, Banking +14

Assessing customer passion, commitment, and word-of-mouth intentions in digital assistant usage: The moderating role of technology anxiety

Daniel K. Maduku, Mercy Mpinganjira, Nripendra P. Rana et al. · Journal of Retailing and Consumer Services · 2022 · 89 citations · Full text

Business, Information Systems, Marketing +15

Understanding consumers' mobile shopping continuance intention: New perspectives from South Africa

Daniel K. Maduku, Philile Thusi · Journal of Retailing and Consumer Services · 2022 · 79 citations

Business, Marketing, Marketing Management +16

Do AI-powered digital assistants influence customer emotions, engagement and loyalty? An empirical investigation

Daniel K. Maduku, Nripendra P. Rana, Mercy Mpinganjira et al. · Asia Pacific Journal of Marketing and Logistics · 2024 · 41 citations

Business, Information Systems, Marketing +17

Exploring the ‘Dark Side’ of <scp>AI</scp>‐Powered Digital Assistants: A Moderated Mediation Model of Antecedents and Outcomes of Perceived Creepiness

Daniel K. Maduku, Nripendra P. Rana, Mercy Mpinganjira et al. · Journal of Consumer Behaviour · 2025 · 21 citations · Full text

Computing, Computer Science, Information Systems +13