Statistics
Publications
3
Citations
445
H-Index
3
Active since
2013
Affiliations
Bournemouth University(Current)
Mary Beth Gouthro is an author at Bournemouth University specializing in social computing, brand building, and media marketing.
Publications per year
2013–2019
3
3
Social layers of customer-to-customer value co-creation
Ivana Rihova, Dimitrios Buhalis, Miguel Moıtal et al. · Journal of service management · 2013 · 168 citations · Full text
Customer Satisfaction, Digital Marketing, Consumer Research +23
1–3 of 3