Paul F. Anderson

What is Web 2.0? Ideas, technologies and implications for education

Paul F. Anderson · The Practising Midwife · 2007 · 1.2K citations

E-learning, Web Literacy, Web 2.0 +8

Stability Simulation Of Wind Turbine Systems

Paul F. Anderson, Anjan Bose · IEEE Transactions on Power Apparatus and Systems · 1983 · 588 citations

Engineering, Stability Simulation, Wind Engineering +17

Marketing, Strategic Planning and the Theory of the Firm

Paul F. Anderson · Journal of Marketing · 1982 · 464 citations

Campaign Planning, Customer Satisfaction, Corporate Strategy +12

Marketing, Scientific Progress, and Scientific Method

Paul F. Anderson · Journal of Marketing · 1983 · 353 citations

Consumer Research, Social Marketing, Brand Strategy +18

On Method in Consumer Research: A Critical Relativist Perspective

Paul F. Anderson · Journal of Consumer Research · 1986 · 283 citations

Consumer Decision Making, Consumer Uncertainty, Consumer Culture +14