Concepedia

Amna Farooq

AF

4

Publications

199

Citations

4

H-Index

2018

Active since

Affiliations

Air University(Current)

Amna Farooq is an author at Air University specializing in management, consumer behavior, and marketing.

Top concepts

MarketingManagementPsychologyConsumer BehaviorConsumer ResearchBehavioral ScienceBehavioral Decision MakingStructural Equation ModelingFashionMotivation

Publications per year

2018–2022

4

Publications

4

Consumer perceptions of counterfeit clothing and apparel products attributes

Moin Ahmad Moon, Batish Javaid, Maira Kiran et al. · Marketing Intelligence & Planning · 2018 · 89 citations

Counterfeit Clothing, Consumer Uncertainty, Consumer Study +19

I green, you green, we all green: Testing the extended environmental theory of planned behavior among the university students of Pakistan

Moin Ahmad Moon, Shoaib Hameed Mohel, Amna Farooq · The Social Science Journal · 2019 · 60 citations

Green Marketing, Greenwashing, Behavioral Decision Making +24

I, me, and my everything: Self conceptual traits and compulsive buying behavior

Moin Ahmad Moon, Shakeeb Faheem, Amna Farooq · Journal of Retailing and Consumer Services · 2022 · 39 citations

Compulsive Buying Behavior, Behavioral Sciences, Behavioral Decision Making +12

Service fairness, relationship quality and customer loyalty in the banking sector of Pakistan

Amna Farooq, Moin Ahmed Moon · Econstor (Econstor) · 2020 · 11 citations · Full text

Rows per page

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