Brittany A. Hackworth

Health Care and Social Media: Building Relationships via Social Networks

Brittany A. Hackworth, Michelle B. Kunz · ScholarWorks - MoreheadState (Morehead State University) · 2011 · 79 citations · Full text

Are Consumers Following Retailers to Social Networks

Michelle B. Kunz, Brittany A. Hackworth · ScholarWorks - MoreheadState (Morehead State University) · 2011 · 33 citations · Full text

Fans, Friends, and Followers: Social Media in the Retailers’ Marketing Mix

Michelle B. Kunz, Brittany A. Hackworth, Peggy Osborne et al. · 2011 · 22 citations