Concepedia

William J. Rossman

WJ

1

Publications

134

Citations

1

H-Index

2009

Active since

Affiliations

California Polytechnic State University(Current)

William J. Rossman is an author at California Polytechnic State University specializing in consumer behavior, food choice, and consumer research.

Top concepts

HealthEconomicsMarketingManagementFood ChoiceFood PolicyFood QualityFood MarketingConsumer ChoiceConsumer Behavior

Publications per year

2009–2009

1

Publications

1

Product Differentiation and Market Segmentation in Applesauce: Using a Choice Experiment to Assess the Value of Organic, Local, and Nutrition Attributes

Jennifer S. James, Bradley J. Rickard, William J. Rossman · Agricultural and Resource Economics Review · 2009 · 134 citations

Agricultural Economics, Consumer Research, Applesauce Product +19

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