Salman Saleem

Integrating Factors Influencing Consumers’ Halal Products Purchase: Application of Theory of Reasoned Action

Iftikhar Hussain, Saleem ur Rahman, Arshad Zaheer et al. · Journal of International Food & Agribusiness Marketing · 2016 · 111 citations

Consumers’ Adoption of Apparel Fashion: The Role of Innovativeness, Involvement, and Social Values

Saleem ur Rahman, Salman Saleem, Sana Akhtar et al. · International Journal of Marketing Studies · 2014 · 80 citations · Full text

Conceptualizing and Measuring Perceived Quality, Brand Awareness, and Brand Image Composition of Brand Loyalty

Salman Saleem, Saleem ur Rahman, Rana Muhammad Omar · International Journal of Marketing Studies · 2015 · 42 citations · Full text

Customer Satisfaction, Measuring Perceived Quality, Consumer Research +21

Effective advertising and its influence on consumer buying behavior

Zain-Ul Abideen, Salman Saleem · European Journal of Business and Management · 2011 · 26 citations

Customer Satisfaction, Consumer Study, Consumer Research +16

An Examination of Challenges and Prospects of Microfinance Sector of Pakistan

Seyed Ibn, Ali Jaffari, Salman Saleem et al. · 2011 · 25 citations

Financial Institutions, Economic Development, Microfinance +16