Concepedia
Statistics
Publications
1
Citations
92
H-Index
Active since
1998
Ken Benassi is an author specializing in product development, business-to-business e-commerce, and industrial product-service systems.
Publications per year
1998–1998
Marketing Industrial Products on the Internet
Earl D. Honeycutt, Theresa B. Flaherty, Ken Benassi · Industrial Marketing Management · 1998 · 92 citations
Business, Marketing, Marketing Management +12
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