Concepedia
Statistics
Publications
8
Citations
3.7K
H-Index
Active since
1986
Affiliations
University of Chicago(Current)
Seoul National University of Science and Technology
Decision Research
Sogang University
Young-Won Ha is an author at University of Chicago specializing in psychology, experimental psychology, and social sciences.
Publications per year
1986–2021
Confirmation, disconfirmation, and information in hypothesis testing.
Joshua Klayman, Young-Won Ha · Psychological Review · 1987 · 2.1K citations
Social Sciences, Behavioral Sciences, Psychology +12
Consumer Learning: Advertising and the Ambiguity of Product Experience
Stephen J. Hoch, Young-Won Ha · Journal of Consumer Research · 1986 · 920 citations
Business, Marketing, Psychology +14
Hypothesis testing in rule discovery: Strategy, structure, and content.
Joshua Klayman, Young-Won Ha · Journal of Experimental Psychology Learning Memory and Cognition · 1989 · 255 citations
Natural Sciences, Computer Science, Data Mining +11
Joshua Klayman, Young-Won Ha · Psychological Review · 1987 · 198 citations
Ambiguity, Processing Strategy, and Advertising-Evidence Interactions
Young-Won Ha, Stephen J. Hoch · Journal of Consumer Research · 1989 · 144 citations
Business, Psychology, Social Psychology +11
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